Pharmacy benefit management

Healthcare

Genoa’s URAC-accredited pharmacies currently rely on the Prodigy/PROScript and Nexus platforms for managing customer workflows. However, these platforms present significant challenges, therefore optum wants to migrate to entirely new platform

Client

United Healthcare

Services

Visual Design
UI & UX Design

Industries

Healthcare

Insurance

Date

March 2024

The problem

The problem

Currently Genoa URAC platform is facing with high operational cost, limited integration,restricted market outreach, and scaling and adaptability issues.

Currently Genoa URAC platform is facing with high operational cost, limited integration,restricted market outreach, and scaling and adaptability issues.

High Operational Cost

Limited Integration

Restricted market reach

Scalability & adaptability issues.

My role

My role

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I was the Lead designer on this project, which meant juggling a bunch of roles—from managing stakeholders to working closely with 2+ frontend developers.

I was the Lead designer on this project, which meant juggling a bunch of roles—from managing stakeholders to working closely with 2+ frontend developers.

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